Independent by design. Inspired by trust.
Bosun is the brand-new, 25-year-old Atlanta-based advertising agency that has been independently owned since 2000. Originally launched as the founder-led firm Frederick Swanston, the agency has evolved into a crew-powered, strategy-led team that helps clients cut through the sea of noise to connect with impact and clarity. Known for courageous ideas, sharp thinking, and a caring client approach, Bosun partners with regional and national brands across industries.
Sharp looking bunch, right? Join us. If you’d like to work for an agency that puts clients first, we’d love to chat.

After 25 years as Frederick Swanston, we raised a new flag. Bosun isn’t just easier to spell, it’s a better crew-powered fit for who we’ve become.
Still fiercely independent. Unshackled by holding companies. Built to move fast, think bold and steer straight.
Reinvention isn’t a phase. It’s our operating system. Because our clients don’t stand still, neither do we.

Brand Strategy & Planning
Data-driven and strategic-minded, we uncover what matters most to your audience. And build strategy that makes every message hit harder.
Creative Development & Production
Founded by creatives, and it shows. Our award-winning ideas go beyond the expected to create bold, category-challenging work that works.
Web Design & Deployment
Our development is in-house and strategy-led. That means fast, flexible and high-performing sites built to look sharp and work smarter.
Omnichannel Media Planning & Buying
Full transparency. Real goals. Smarter targeting. We deliver clear strategy, clear pricing and clear results across every channel.

Bill Swanston
Founder, President

Scott Frederick
Founder, Creative Support Director

Simon Candy
Executive Creative Director

Steven Vivian
Media Director

Monica Arms
Senior Account Director

Tony Staffiero
Director of Digital Strategy

Caitlin Kinney
Senior Account Director

Gloria Kubik
Controller

Kay Davis
Director of Culture & Engagement

Say hello to our little friend. Otis is both a mascot and a symbol. An iconic representation of what makes Bosun so powerfully effective. He’s a master collaborator and communicator, always reaching further for concepts that break through the sea of noise. Otis embodies the spirit of a crew built on courage, collaboration, conviction and caring.